Story by Staff Reporter
ZBC Chief Executive Officer Mr Sugar Chagonda is among 300 media leaders, policymakers, technology innovators and scholars from across the globe gathered in Chongqing, China, for the 5th CMG Forum, which opened this Wednesday to examine the future of media in the era of artificial intelligence.
The high-profile gathering comes at a time when AI is rapidly reshaping global communication, journalism and content creation, placing media innovation, trust and credibility at the centre of international discussions.
Ahead of the forum, a spectacular drone light show illuminated the Chongqing skyline on Tuesday, showcasing the event’s growing stature as a leading international platform that brings together media, technology and academic leaders to exchange ideas on the future of global communication.
The 5th CMG Forum, jointly hosted by China Media Group and the Chongqing Municipal People’s Government, is being held under the theme, “Upholding and Reshaping: The Media’s Mission in the Intelligent Era.”
The event has attracted representatives from international organisations, major global media houses, think tanks and multinational corporations, who are examining both the opportunities and challenges presented by the rapid advancement of artificial intelligence.
The programme features keynote addresses, thematic dialogues and panel discussions focusing on technological innovation, cultural exchange and the evolving role of media organisations in an increasingly digital world.
Participants are exploring ways to strengthen trust, accuracy and collaboration in an AI-driven information environment.
Several major media innovation initiatives were unveiled during the forum, including the launch of the CMG Embodied Intelligence IP Collection, the inauguration of Fact Hunter, a global verification platform, and the introduction of CMG Central Audiovisual Media 3.0.
The forum is expected to generate fresh perspectives on how media organisations can adapt to technological change while safeguarding professional standards, credibility and public trust.
(CGTN + CHINA DAILY)
