Story by Owen Mandovha
HARARE- THE inaugural EU-Zimbabwe Business Forum commenced this Tuesday in Harare, signalling a renewed commitment to strengthening investment and trade relations between Zimbabwe and the European Union.
The three-day forum, which has attracted 63 EU firms, has been hailed as a historic milestone in fostering commercial collaboration. Delegates are engaging in high-level discussions, focusing on key sectors such as horticulture, mining, and renewable energy.
His Excellency Jobst Von Kirchmann, the EU Ambassador to Zimbabwe, said the initiative aims to raise the current trade volumes beyond US$1 billion, citing the need to establish stronger business partnerships on Zimbabwean soil.
“Our main goal with this platform is to elevate our trade relationship and, for the first time, bring EU firms to Zimbabwean shores to strengthen our relationships,” he said.
Permanent Secretary for Foreign Affairs and International Trade, Ambassador Albert Chimbindi, welcomed the forum as a clear indication of mutual interest in deepening economic ties.
“It is indeed very encouraging that we are talking of two parties who have charted a new course of partnership in trade. We are poised for a new era of trade partnership,” he stated.
The Zimbabwe Investment and Development Agency (ZIDA) showcased investment opportunities across various sectors of the economy. ZIDA CEO, Mr Tafadzwa Chinamo, highlighted the value of the physical presence of EU investors.
“The EU firms were able to see firsthand the opportunities in all sectors of the Zimbabwean economy and we’re glad that they managed to see for themselves what the Zimbabwean economy offers,” he said.
The forum also allowed local exhibitors to engage with potential EU partners. Exhibitors emphasised the importance of standards certification and collaboration with the Ministry of Industry and Trade.
“Our role is to certify goods and products to ensure that they meet standards, and we work with the Ministry of Industry hence this platform is key to creating further synergies.”
Another participant, representing the renewable energy sector, noted the forum’s role in facilitating business deals.
“We are into renewable energy and the platform was good in helping us clinch deals, especially in financing.”
Characterised by robust and candid sessions, the event serves as a catalyst for forging sustainable investment partnerships and creating an enabling environment for trade growth between the EU and Zimbabwe.
