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Wednesday, May 29, 2024
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Exhibitors working flat-out in ZITF preps

Story by Lisa Masuku

WITH just a day left before the country’s biggest trade showcase commences, exhibitors are working flat out on their stands making sure they are in line with this year’s theme “Innovation: The catalyst for industrialization and trade.”

The 64th edition of the Zimbabwe International Trade Fair (ZITF) will kick off on the 23rd to the 27th of April in Bulawayo.

“We are working on our stand, making sure that our theme is also in line with the showcase’s theme,” said one of the exhibitors.

“This year’s show promises to be bigger, everyone is busy setting up. We are looking forward to bringing our ‘A’ game in-terms of innovation because this year’s showcase centers on that,” added another exhibitor.

Those who have been contracted to work on exhibitors’ stands believe this year’s showcase will give businesses a great opportunity to market themselves as the trade expo is highly subscribed.

“We are just wrapping up what we have been working on. I believe this showcase will give businesses a bigger platform to market themselves.”

Over 570 exhibitors and 27 countries have registered to participate at the the Zimbabwe International Trade Fair.

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