SXSW festival cancelled amid Coronavirus outbreak

SOUTH by Southwest (SXSW) music and tech festival in Austin, Texas has been cancelled over growing concerns related to the coronavirus outbreak, event organizers, city and country officials said on Friday.
As of Friday afternoon, there have been 17 confirmed cases in Texas, where the annual entertainment, music and technology festival takes place.
The health risks were too great to allow the event to go on, the officials said at a press conference, citing the close proximity of people at concerts.
Over the past few days, a number of companies had already pulled out of the annual festival, which was scheduled between March 13 and 22.
The companies that cancelled plans to attend the festival include AT&T’s Warner Media, Netflix, Apple, Amazon Studios, Facebook and Twitter.
The global spread of coronavirus, which emerged in the Chinese city of Wuhan late last year, has wreaked havoc on businesses and forced a number of organizers to postpone or cancel some major industry events.
Some of the conferences that have been cancelled include Google’s I/O and Facebook Inc’s F8.
The city of Austin recorded a benefit of $355.9 billion as a result of the SXSW festival in 2019, according to an estimate by the event’s organizers.
SXSW cancelled for the first time in their history because of coronavirus concerns.