AWARD-WINNING South Africa-based Zimbabwean hip-hop artiste Ngonidzashe “King 98” Dondo has released a new song, ‘I bet’ which is accompanied by a sizzling video shot in Kariba.
The ‘Kachiri’ hitmaker has also partnered with Zimbabwe Tourism Authority to do the ‘I bet’ challenge which will see the winners of the competition going on a trip to Kariba.
King98, being an international artist, celebrated in Africa and around the globe took it upon himself to market the various tourism facets of Zimbabwe. Footing all the costs, the Kachiri hitmaker intertwines with the Vision of the Ministry of Tourism which is to produce over US$5 billion by 2025.
“The ‘I Bet’ video was shot in Kariba in a bid to showcase the beauty of Zimbabwe and the manifold tourists’ sites Zimbabwe has. In light of this, the Zimbabwean Tourism Authority (ZTA) has endorsed the video and soon enough, King98 and the (ZTA) will collaborate to run the ‘I Bet’ challenge in which winners will have a trip to Kariba,” said Steven Tsikirayi, King 98’s publicist.
Tsikirayi announced the release of the song which he described as a continuous improvement of the hip hop star’s whose vision to conquer Africa and beyond.
“Kachiri hitmaker King98, a 22-year-old is thrilled to declare the release of his new record which will be available worldwide on the 20th of November 2020,” said Tsikirayi.
Tsikirayi said the song highlights King 98’s writing prowess.
“The record is flowered by a sense of heroic poetry depicting King98 as a medieval entertainer bargaining for the definition and true essence of Love. Generally, it is a melancholic love story reminiscing the Shakespearean memory of Romeo and Juliet whereby a man bewitched by cupid’s arrows goes all in for a girl who fails to reciprocate the same love,” he said.
King 98 maintains the sound that has become synonymous with him since he announced his arrival on the music scene a few years ago.